Watches & Wonders 2026: Rolex New Releases - 100 Years of the Oyster, and a Surprisingly Bold Collection

The starting signal for Watches & Wonders 2026 has been given, and as every year, the watch world’s attention immediately focuses on one brand: Rolex.
The crown uses the big stage not only for new models but also for a clear message.
2026 is all about an anniversary that has shaped the brand's DNA like hardly anything else: 100 years of the Oyster case.
What we see is not just simple model maintenance but a journey through colors, materials, and technical developments, with some real surprises.
100 years of Oyster: The foundation of the collection
The Oyster case was the first truly waterproof wristwatch construction in 1926 and remains the backbone of almost every Rolex today. For the anniversary, this concept runs like a red thread through all the new releases.
The message is clear: Whether sporty, elegant, or extravagant, everything is based on this iconic platform.
Oyster Perpetual: From classic to playground
Rolex starts strong with several new variants of the Oyster Perpetual, showing unusually high creativity.
Anniversary model: Oyster Perpetual 41
The heart is a special Oyster Perpetual 41 in anniversary design.
Especially exciting:
Combination of Oystersteel and yellow gold bezel and crown
Fully brushed steel bracelet, no classic two-tone
Subtle anniversary details on dial and crown
Rolex-typical green accents on logo and minute markers
For enthusiasts: Caliber 3230, 100 m water resistance, 41 mm diameter
In short: An OP with subtle luxury elements, restrained but deliberately different.
Oyster Perpetual 36 "Jubilee Dial": Retro meets Pop Art
Here it gets playful: Rolex brings back a colorful dial inspired by designs from the 1970s.
Pattern based on the letters R-O-L-E-X
Multicolored, graphic, almost pop-cultural
Reminiscent of Celebration and Puzzle dials from recent years
In short: The OP becomes a canvas, and Rolex is having fun with color again.
It can be assumed that this model (although not limited) will only be delivered in homeopathic quantities and will likely be traded on the secondary market with a significant price premium.
Precious metal OPs: Small but striking
Two new variants show how luxurious a "simple" Oyster Perpetual can be:
OP 28 in yellow gold
Green lacquer dial
Indices made of heliotrope stone
OP 34 in Everose gold
Blue lacquer dial
Demantoid stones as indices
For enthusiasts: Both with caliber 2232, 100 m water resistance
In short: No diamonds, but unusual gemstones with character.
New standards: Superlative Chronometer is further developed
Rolex is also advancing technically. The well-known certification gains three new focal points:
Antimagnetism
Durability
Sustainability
In short: Rolex is thinking not only about precision but about the future of the watch.
Daytona: Steel meets platinum and enamel
The Daytona is one of the most famous chronographs in the world and will receive an update in 2026 that no one expected:
Steel case with platinum elements (bezel and case back)
Enamel dial, rare in modern Daytonas
Revised Cerachrom bezel with metallic look
Sapphire crystal case back
For enthusiasts: Caliber 4131, 40 mm
In short: Classic Daytona with a high-end twist and collector potential.
It should also be noted that this is a model outside the regular catalog, so it will likely only be seen on the wrists of selected Rolex personalities.
Day-Date in "Jubilee Gold": New color for a symbol
Rolex introduces a completely new gold alloy: Jubilee Gold.
Shade between yellow, gray, and rose gold
Developed in Rolex's in-house foundry
Combined with green aventurine dial and diamond indices
In short: A welcome addition to refresh the material palette and an ideal middle ground for those who can't decide between yellow gold and Everose.
Datejust 41: Green, but with depth
The Datejust appears in a particularly elegant version:
Green ombré dial (shading from light to dark)
White gold bezel
Classic Oystersteel case
In short: A familiar model with significantly more visual drama.
Yacht-Master II: Completely reimagined
And then comes the surprise: The Yacht-Master II is back, completely redesigned.
What's new?
New caliber 4162
Simplified operation of the regatta countdown
Stronger focus on real usability in sailing
For enthusiasts:
44 mm case
100 m water resistance
Countdown function up to 10 minutes
In short: Less complicated, more functional, and finally more suitable for everyday use.
Conclusion: Rolex is becoming bolder but stays true to itself
The 2026 novelties show an exciting development:
More colors
More materials
More willingness to experiment
And yet everything remains clearly recognizable as Rolex.
The common thread:
The Oyster case as a platform for innovation, for 100 years.
The impression:
Rolex is cautiously opening up to new ideas without losing its identity.
And another piece of news many have been expecting:
The GMT-Master II "Pepsi," both in steel and white gold, has been officially discontinued without a direct successor.
However, it is quite possible that Rolex, in the brand's typical style, will sooner or later present a surprising successor model (many speculate about a "Coke" bezel). Until then, we enjoy the new releases from Watches & Wonders and look forward to seeing the new models in person soon.
Image source: Rolex SA
